Jasper is an AI copywriting tool that launched before ChatGPT


Jasper is an AI copywriting tool that utilizes GPT 3.5 to produce copy for websites and blog posts that are SEO optimized.

Jasper Modes

Jasper’s latest features include three different modes in the editor, Focus mode, Chat mode, and Power mode.

Focus Mode

Focus mode offers input options to improve content quality, including the ability to customize the tone of voice and optimize for SEO by adding up to three keywords.

Cat Fashion

Chat mode is designed for brainstorming and can respond to a range of topics, from describing a character’s personality to writing about a specific topic, rephrasing a paragraph, or creating a meta description.


Power Mode

Power mode gives access to all of these workflows and is a premium feature.


Jasper’s main selling point is that it’s not a blank slate like ChatGPT. It uses templates to cover a wide range of content creation needs, from blog posts, ads, and social media posts to persuasive emails.

These templates create exactly the type of content that users need, rather than requiring a user to prompt the AI, which can lead to inconsistent results.

For example, I used a template to create blogs using the AIDA format: Attention, Interest, Desire, Action. This is a common framework that starts with a hook and ends with a call to action.

There are templates for creating ads, blog components, e-commerce product descriptions, emails, social media content, YouTube video scripts, and website content.


Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top